Client:

DORIA

BUCANEVICA

Challenge:

Using tech as a starting point, Bucaneve wanted to stand out during the cluttered Christmas period.

QR code printed directly on the package, customers used Bucaneve as a gateway to a funny and entertaining online Christmas game.

Based on the endless run technique, Santa Claus had to gather as many cookies as possible.

In 2 months, this project resulted in 50k+ games played.

bucaneve christmas 2023
bucaneve xmas 2023 doria